The Money Concept

One of the biggest concerns that many sales people and business owners have is how to increase revenue. There are many different ways to grow your revenue, but before you start down that road, check your Money Concept.

The Money Concept is your own perception of money. One problem many sales people have is not being comfortable talking about money. Think back to when you were a kid and you asked an adult how much money they made. If your Mom found out she would probably have been mortified and would have promptly explained that it's not polite to talk about money.  Fast forward to today and here you are in a business or profession that requires you to talk about money. But every time you do, that record of Mom is playing in the back of your head.

Another problem is that some people think that a small amount of money is a lot of money.  If you think $50 is a lot of money, and your product or service costs $500, your Money Concept will be at odds. Salespeople with this Money Concept issue find it hard to raise their prices and many times will feel like they are forced to take a price cut in order to win business.

So, before you begin your plan to increase revenue, make sure the "records" that are playing in your head are turned off. Second, work on your perception of "a lot" of money until you feel like what you're selling is a real "bargain." It will help you to hold your prices and build your revenue!